Manchester United commercial director Richard Arnold insists the club
are not looking to sign Japan playmaker Shinji Kagawa simply to sell
shirts.
GettyImagesShinji Kagawa: Bound for Old Trafford?
Kagawa
is reportedly close to moving from Bundesliga champions Borussia
Dortmund to Old Trafford on a €15 million transfer, which could rise to
€22 million with add-ons. Dortmund chief executive Hans-Joachim Watzke
fuelled speculation further on Tuesday evening, telling
Derwesten: "Both sides want to conclude the deal."
Meanwhile,
United's South Korean midfielder Park Ji-Sung may exit the club this
summer, sparking talk the club are looking to the sign Kagawa to boost
brand recognition throughout Asia. Arnold, though, believes United's
individual players do not drive the club's off-field profitability.
"We
don't sign players to sell shirts." Arnold said. "We are reliant on 25
players and they are all massive stars. We have 25 George Clooneys.
"When
you look at the success we've seen in that part of the world [Asia], it
isn't down to any one player or person. Of course, Ji is a fantastic
player, was captain of the South Korea team and continues to be a key
part of our squad.
"But for Manchester United, it's more than any
one player. It was more than George Best, it was more than Bryan
Robson, it was more than David Beckham, it was more than Cantona, than
Park.
"Ji is very popular in Korea, just as Javier Hernandez is
hugely popular in Mexico, but Paul Scholes has his own Chinese
character. These are huge stars and the big stars are the big stars in
every country. Our games are shown 1.1 billion homes across the globe
and you think 'which film does that 60 times a year?'
"Be it George Clooney or Brad Pitt, what is there where that is shown? There just isn't anything like it."
Soure:
http://soccernet.espn.go.com